Bellarise develops clean label egg wash replacer for North American bakers

By Gill Hyslop

- Last updated on GMT

Bellarise Shine is Pak Group's new clean label egg wash replacer. Pic: Pak Group
Bellarise Shine is Pak Group's new clean label egg wash replacer. Pic: Pak Group

Related tags Bellarise Pak Group egg wash Gluten-free products vegan Bakery Clean label dairy-free allergens Eggs

Pak Group has launched a gluten- and diary-free vegan egg wash replacer under its North American brand Bellarise.

The California-based baking ingredients producer has developed Bellarise Shine to help commercial bakeries consistently achieve the ideal glaze, while being able to produce clean label goods.

The ingredient – made from water, sunflower oil, pea proteins, dextrose and modified starch – is non-GMO, vegan, dairy-free, and removes allergens from bread labels.

It is suitable for use in a wide range of applications, including croissants, brioche, buns and patisserie.

“Up to now, commercial and industrial bakeries have had a very limited range to choose from when it comes to egg washes and high-quality egg wash replacers,”​ said Cam Suárez-Bitár, Pak Group’s marketing and PR manager.

“Bellarise Shine gives bakers that consistent, unmistakable, shiny glaze they’re always looking for, while helping them bake the breads that baby boomers and generations X, Y, and Z want.”

Avoiding variable egg prices

Suárez-Bitár added Bellarise Shine will also help bakers avoid the highly variable cost of eggs.

Established in 2012 by Pak Group, Bellarise produces a fully integrated range of baking solutions that includes yeasts, dough conditioners, softeners, application improvers, bases, emulsifiers and pastry ingredients.

“According to a March 2018 article in the Washington Post, egg prices jumped 37% in the spring of 2018 when compared to the same period in 2017. The unpredictable nature of egg prices can be highly disruptive,”​ he said.

“Its bag-in-a-box packaging and easy-pour spout also makes it very easy to use in any production system.”

Bellarise Shine, which Suárez-Bitár told BakeryandSnacks took the company a year to develop, is currently available for customers in North America.

“Though the possibility of taking Bellarise Shine to other markets is always there, we have developed it to fit the specific needs voiced by North American commercial and industrial bakeries,”​ he told this site.

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