BEPPS – black-eyed pea puff snacks – secures major UK listing

By Gill Hyslop contact

- Last updated on GMT

BEPPS will be rolled out in Tesco stores across the UK this month.
BEPPS will be rolled out in Tesco stores across the UK this month.

Related tags: black-eyed peas, Snacks, Tesco, listing, Retailers

Six months after its launch, the UK’s first range of black-eyed pea puff snacks has secured its first supermarket listing with Tesco.

BEPPS contain half the calories of potato chips – only 92 calories per 70g – and all the nutritional goodness of organic black-eyed peas, including protein, fiber, calcium and vitamin A.

Sourced directly from local farmers in South America and West Africa, the peas are milled into flour before being transformed into light puffs that are vegan and free from gluten, GMOs and monosodium glutamate (MSG).

BEPPS are the creation of Eve Yankuah, a 31 year old mom-of-two.

Her lightbulb moment came when she needed a nutritious snack for daughter Gigi, a typically picky eater.

Long-term aim

“I created BEPPS to meet the growing demand for healthier snack alternatives that not only taste delicious but also deliver nutritional benefits,”​ said Yankua.

“My long term aim to bring the brand and the black eyed pea to the global stage and this first national listing is a really exciting move in the right direction for us.”

BEPPS are currently available in wholesale outlets – including Marigold, Epicurium and Wholefoods Ireland – and are also being tested in Healthy Nibbles Vending machines.

The Tesco listing means the 70g sharing bags of its three variants – including Cheese, Sea Salt & Black Pepper and Sweet Chilli – will be rolled out in 479 Tesco stores across the UK at a recommended retail price of £1.79 ($2.28).

1 comment

Question

Posted by Adrienne Samuels,

The toxic ingredient in monosodium glutamate is the glutamate, and that's found in lots of ingredients like hydrolyzed pea protein, maltodextrin, and corn starch. So tell me please, what is the free glutamic acid content of your BEPPS

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