SGS will invite all its partners to join the network and the software uses real-time supply chain data to reduce risk, identify ingredient origins and ensure compliance.
Private brand industry
Brand owners can access information such as the number of partners in its supply chain, how much visibility they have into these partners and areas to improve for greater transparency.
Chris Morrison, chief marketing officer, Trace One, told FoodProductionDaily, the software is the only supply chain offering of its kind in the private brand industry.
“Through our product offering with SGS, retailers can prompt partners to join their network to share information and documentation, driving multi-layer visibility that drives down costs and increases product safety,” he said.
“This cloud-based workflow ensures the accuracy of data and information, reacts to recalls and industry alerts, enhances productivity, and gives brand owners a dashboard with overall supply chain risk, visibility and compliance.”
Morrison said Trace One customers include Carrefour, Walmart and SuperValu and the company has expanded into Brazil to support private label brands and food safety concerns in South America.
It also announced the results of its “Global Private Label Supply Chain Transparency” survey recently, and found 83% of global private label supply chain executives say supply chain transparency impacts productivity and overall consumer confidence.
“Organizations continue to struggle to achieve real-time communication and access to their supply chain partners,” he added.
“To succeed in the private label industry, organizations need to have full transparency through online tools to have access to all partner documentation, sourcing information, audits and more so they can react to potential crises and ensure product quality and improve productivity.
“Our survey found retailers, manufacturers and suppliers face several barriers to collaboration. 44% identified dealing with multiple technologies as their top collaboration challenge, and nearly half of respondents cited a lack of communication.”
Morrison said consumer awareness about the foods they eat is driving more food safety and sourcing regulations. Retailers and manufacturers that are adopting new methodologies to meet consumers’ needs are far outpacing their competition.
“Trace One’s technologies help retailers meet consumer demands for information about how their food is created and where it comes from,” he added.