Maplehurst Bakeries expands in cakes with Creative Occasions buy

Weston Foods subsidiary Maplehurst Bakeries will acquire decorated cake manufacturer Creative Occasions.
The deal, set to close by the end of the month, will see Maplehurst strengthen its cake portfolio. Creative Occasions produces customized, decorated cakes in mass – manufacturing 10,000 – 12,000 cakes per day and retailing across the US.
Kevin McDonough, president of Weston Foods’ frozen and biscuit divisions, said the acquisition added “talented people, high quality new products and capability to our growing cake portfolio”.
Maplehurst will sell the Creative Occasions products across the US and Canada.