International sales of flexible packaging (including food, beverage, personal care, pharma/medical devices and other sectors) reached $73.8bn in 2012. While the hunger for flexible packaging is increasing in America, Europe and other established markets, the demand is accelerating more rapidly in developing areas.
In terms of sectors showing the strongest growth, food packaging is second to pharma products, which are leading the growth in the flexible field. In addition to increased consumer acceptance of the format, brands such as Campbell’s and Hellmann’s are migrating products from cans, glass, plastic jars and other rigid packs (factors such as reduced material
Further information about the flexible packaging field and what’s in store over the next several years is available in “Flexible Packaging Market by End-Use.” The report, produced by research outfit MarketsandMarkets, includes a range of information, including breakdowns by region and material, and profiles of key players in the field.