Snackex 2013: Day two round-up

Conference insight​

The day kick-started with a data-filled conference session from AC Nielsen analyst Knut Garland on the state of Europe’s FMCG industry and how snacks fits into trends. Garland showed hard-hitting figures on economic downturn impacts but said snacks was not directly impacted.

Another thought-provoking session came from Adrian Moss from Focus Business Communications about how snack manufacturers should be using social media not only to engage with consumers, but also build business-to-business relationships.

Tasty ideas​

BakeryandSnacks.com visited Givaudan to talk about what flavors and sensory attributes consumers are looking for in their snacks. The firm said spice has shifted up a gear: moving beyond chillies as consumers look for new, alternative heat in their snack products.

Mexican snack and confectionery firm Mmmh! Michel flagged market differences between Mexico and Europe. It said Mexican snacks are bigger with hotter, bolder flavors compared to European snacks that are smaller, more aerated with softer flavors.

Processing ponders​

Infrared specialist NDC talked about how moisture and oil content testing in snacks remained as relevant today as it was 40 years ago, driven by increased consumer expectations and stricter pack demands.

Future voice of industry​

Lastly, we sat down with soon-to-be new Snack Food Association CEO Tom Dempsey to find out what direction he wants to take the association. Dempsey told us how he wants to push for increased industry association collaboration and also get on the ground to work more closely with its members on challenges.

Keep posted for all coverage in full and much, much more…