Nutrinova raises sorbate prices

Related tags Annual growth rate Sorbic acid Nutrinova

German-based ingredients firm Nutrinova has announced a
double-digit price hike for its sorbate range of additives, used
increasingly by global food developers to preserve food products
such as confectionery and baked goods.

From today, the firm's sorbic acid, potassium sorbate and calcium sorbate will be, on average, 15 per cent more expensive.

Sorbates are chemical preservatives used extensively in the rapidly growing $600 billion global processed foods to stop moulds and yeasts damaging primarily high-moisture and high-sugar foods.

Against a backdrop of higher raw material costs, higher selling prices for certain ingredients will counter-balance this rise in costs, serving to increase margins and improve profitability for the firm that also makes the industry-wide high intensity sweetener brand Sunnett.

The food protection market is currently enjoying decent growth because shelf life longevity and preservation are key concerns for food and beverage manufacturers operating into today's increasingly 'convenient' food culture.

Market analysts Global Information pitch the global food preservative market at $517.9 billion (€422.7 billion) reaching $634.3 billion by 2008 thanks to a buoyant annual growth rate of 4.1 per cent. In the US, growth in food preservatives will push 5.5 per cent rising to $257.7 billion in 2008 from $196.8 billion last year.

While chemically synthetic preservatives are viewed with some suspicion by consumers, 'natural' chemical preservatives are growing in both stature and respect. In 2003, the chemical preservation industry was led by the sorbates, with annual sales of $162 million in the US, or approximately 53 per cent of all sales of chemical and natural preservatives.

With a value of $143 million and a 58 per cent slice of the food preservative market, sorbates dominated the sector. Global Information estimates sales for preservatives in 2003 at $306.3 million, with a 2.2 per cent annual growth rate, while total production came in at $330 million, on a modest 2.1 per cent yearly rise until 2008.

Nutrinova did not disclose further details regarding the price rise for the free flowing white powders produced at its production plants near Frankfurt in Germany.

Last week the company's owner, Celanese Chemicals, quashed rumours that the €4.1 billion firm was having difficulties in finding a buyer for the ingredients business, stating that there were no plans to sell the German firm.

"Nutrinova is currently a good business with beautiful results, it makes sense to keep it in the company,"​ a spokesperson for Celanese Chemicals told​ last week.

Related topics Markets Ingredients

Related news

Related products

show more

Dairy proteins now available from Univar Solutions

Dairy proteins now available from Univar Solutions

Content provided by Univar Solutions | 20-Sep-2023 | White Paper

Foodology by Univar Solutions proudly partners with Leprino Nutrition as their North American distributor of nutritional ingredients and dairy products.

Clean Label Ingredients for Shelf-Life Extension

Clean Label Ingredients for Shelf-Life Extension

Content provided by Lesaffre | 19-Sep-2023 | White Paper

Product waste skyrockets without anti-staling agents and mold inhibitors. But consumers are scrutinizing labels more than ever before. How can you have...

Sustainability Claims Impact on Consumer Purchases

Sustainability Claims Impact on Consumer Purchases

Content provided by ADM | 07-Sep-2023 | Insight Guide

Discover what consumers say about sustainability claims versus what they do in the grocery aisle. Find out in this can’t-miss proprietary study from ADM:...

Cost-effective & efficient: Angel Prebake Solution

Cost-effective & efficient: Angel Prebake Solution

Content provided by Angel Yeast – Yeast and Baking Ingredients | 31-Jul-2023 | White Paper

After years of systematic research and practical application in the production process and essential ingredients for frozen dough, Angel's pre-bake...

Related suppliers

Follow us


View more