The US advocate for all grain foods has launched the ‘Better Together’ campaign to highlight simple ways Americans can include whole and enriched grain foods products into their meals to maximise their health.
Swedish researchers have found that breakfasting on rye bread significantly reduces appetite, resulting in 16% fewer calories consumed at lunch. What’s more, the suppression of appetite continued well into the afternoon.
Studies have suggested that some consumers may find sourdough easier to digest due to the slow fermentation time, which has renewed interest again in bread.
A vast majority (95%) of consumers surveyed report that their whole grains consumption has either increased or held steady compared to five years ago despite increasing popularity of low- and no-carb diets, finds the Oldways Whole Grains Council.
Bimbo Bakeries USA (BBU) has downsized a new line of its Arnold, Brownberry and Oroweat Whole Grains breads for calorie-conscious consumers who can’t live without a slice, but don’t want to live with the regret.
With the pandemic resulting in weight gain for many, Kamut International is taking the opportunity to highlight the benefits that its khorasan wheat can add.
The UK’s Agriculture and Horticulture Development Board (AHDB) has launched a consumer marketing campaign that features a striking piece of art made entirely from whole grains that run the gamut from 'brown' to 'ecru'.
To mark Whole Grain Day (19 November), Cereal Partners Worldwide (CPW) has again called on governments and policymakers to recognise the contribution of whole grains and help their nation make it a priority inclusion in their diets.
A recent study which found widespread consumer misunderstanding of whole grain products and labeling is painting an unrealistic and misleading picture of whole grain products actually available to consumers on the market today, says Kelly Toups, director...
The Grain Chain – a farm to table coalition of stakeholders in the grain industry, chaired by the American Bakers Association (ABA) – has provided its recommendations on the nutritional benefits of grain-based products to the advisory committee in charge...
Cereal Partners UK (CP UK) – a joint venture between Nestlé and General Mills – has partnered with a global consortium of high profile organisations like the European Public Health Alliance and European Cancer Leagues to ramp up consumer awareness and...
Public health researchers studied more than 43,000 adults over the course of 17 years and found the American diet has improved slightly but saturated fat remains an issue.
The company's scientists have developed a series of wheat varietals through traditional breeding methods that provide functional benefits like high fiber content, extended shelf life or reduced gluten. Arcadia debuted these ingredients in the form...
Barilla’s has opened the $65m expansion of its in Ames, Iowa, which now has the capacity to produce 200k metric tons annually, including gluten-free and wholewheat pastas.
A new study claims refined grains are not associated with the chronic diseases usually attributed to them and even states current whole grain consumption recommendations is inadvertently causing consumers to overlook crucial nutrients.
Panera Bread has launched a marketing campaign focused on food transparency that includes new nutritional menu labeling and a video series exploring food issues.
