The global manufacturer of ingredients for the bakery, patisserie and chocolate sectors has teamed with Bakeronline to help bakers increase service to customers while respecting government lockdowns and ongoing social distancing challenges.
Consumers’ shopping and eating habits have shifted, particularly as the world moves through the pandemic, pressurising brands to pivot strategies to keep up with the demands and challenges.
India’s leading biscuits and confectionery manufacturer has changed the ‘kissing couple’ logo for its iconic Kismi brand to educate people on the need for social distancing to stay safe during the pandemic crisis.