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Nutrition bars can deliver on today's demands to help fuel consumers in the game of life. Pic: GettyImages/MurzikNata

Guest article

The low-down on great action-packed snacks for the everyday athlete

By Gill Hyslop

Nutrition bars offer the portable, ready-to-eat convenience and a high level of personalisation – like sustained energy, weight management and immune function support – that consumers are looking for, says Mike Medina, category marketing director, Specialised...

Pic: GettyImages/adrian825

Guest article

War on sugar to intensify as a result of COVID-19

By Gill Hyslop

FMCG Gurus forecasts there will be an increased focus on sugar reduction as consumers look to improve health after the long lockdown, writes Will Cowling, marketing manager of the market research firm.

Baked goods, like bread, offer a good vehicle to introduce inulin. Pic: GettyImages/HeikeRau

Focusing on inulin in 2020

By Gill Hyslop

The functional fibre space is ripe for innovation, particularly as consumers continue to struggle to consume the recommended daily intake of fibre.

Honeycut Kitchen puts a healthy spin on the nostalgic snack cake

Honeycut Kitchen puts a healthier spin on the nostalgic snack cake

By Mary Ellen Shoup

Honeycut Kitchen, an emerging brand out of Los Angeles, is giving fitness enthusiasts an alternative to the monotony of protein bars with a lineup of snack cakes reminiscent of America's best-selling brands, but with a cleaner ingredients deck and...

Digestive health is fast becoming a priority for consumers, something the bakery industry can capitalise on. Pic: Beneo

Bakery innovation: Guest article

Digestive health drives bakery innovation

By Gill Hyslop

Dubbed a ‘mega-trend’ in 2010, heighted consumer awareness in gut-health continues to significantly influence product development and reformulation, says Katrien Lambeens, product manager at Beneo.

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