Protein bars are central to the narrative of sports nutrition going mainstream, according to Nutrition Integrated founder, Nick Morgan, speaking at the launch of Arla Foods Ingredients new protein concept.
Sustainable nutrition brand Huel will continue to create plant-rich solutions to meet evolving consumer needs and improve sustainable credentials as part of key development targets, according to Lee Boakes, Head of NPD & Innovation.
BakeryandSnacks chats to The Protein Ball Co. founder Matt Hunt to find out what he believes the future holds for the sport’s nutrition category and where his brand fits into this realm.
US-based global snacking heavyweight Mondelēz International taps into the mass appeal of protein bars as it acquires a significant majority interest in the UK's leading protein bar brand Grenade.
With more consumers on the lookout for healthier snack offerings, The Protein Ball Co. has dialled up its visibility by enlisting the retired Olympic athlete as brand ambassador.
Executives from Post Holdings and its recently spun-off active nutrition business BellRing Brands may be confident that the new food company will meet its full-year targets, but analysts on the company’s third quarter call late last week sounded dubious.