The European Federation of Corrugated Board Manufacturers (FEFCO) has dismissed claims packaging contributes to waste and says the message is misleading because more resources are used in creating a product rather than packaging it.
‘Think about your recent excursion to the grocery store and the changes in every aisle. Fresh chicken in vacuum-sealed plastic pouches. Pasta packaged in flexible film. And that jelly jar? It’s not a jar anymore. It’s a plastic squeeze bottle.