Snack chat is BakeryandSnacks’ new online series profiling influential people working in the bakery and snacks industries. Our first guest is Sabastian Emig, director general of the European Snacks Association (ESA).
Savory snacks in Western Europe posted a total retail value of around $26bn in 2016, but the category has only grown grew by 1.8% since 2011, falling behind the global average, a new report from Euromonitor shows.
Want Want, PepsiCo and Orion only account for 19% of the Chinese snack market. Could nuts and seeds be a future disruptor?
Butterkist’s promotional partnership with Universal aims to tap into the “big night in” consumer trend during times of economic difficulty, but one analyst doubts this tactic is enough in an increasingly competitive market.