CBA's most recent survey found 70% of Brits buy half or more of their total bakery needs from the high street. Pic: GettyImages

How to get consumers back in love with Britain’s high street bakers

By Gill Hyslop

A survey by the Craft Bakers Association (CBA) provides valuable insight in understanding bakery shoppers, what gets them across the threshold, what concerns them and ‘the issues that might help us understand a little bit more about what we, as an industry,...

Bread to withstand economic gloom

Bread to withstand economic gloom

Bread sales are expected to be resilient against the economic downturn as consumers still see it as a good value food, according to the director of a bakers’ association.