Food and beverage brands making oat-based products could stand to capitalise from the results of a new Australian study showing significant potential for oats to be included into more diets, including gluten-free.
Shanghai-based wholegrain product brand Wholly Moly! is anticipating sales to more than double last year’s sales as it looks to offer Chinese consumers a healthier alternative to refined carbohydrates.
Malt Products Corporation (MPC) is on a mission to educate bakers and snack makers about the surprisingly little known yet massively on trend benefits of an ingredient that is pretty much ubiquitous in the bakery industry.
Swedish agricultural cooperative Lantmännen is expanding its oat processing capacity through the acquisition of a production facility from UK ingredients group Tate and Lyle.
Raisio, the Finnish food group, is forging ahead with its strategy to expand in new markets and categories despite operational challenges hitting first-half results, interim chief executive Jarmo Puputti tells FoodNavigator.
Cereal Partners Deutschland (CPD), the German joint venture between Nestlé and General Mills, has launched a range of cereal bars under the Nestlé Clusters brand.
Oats-based foods company, Grainful, has announced it is entering the initial growth stages after a period of market testing, scale up and market validation. Its products will be available in over 1,600 locations across the US by the end of this year.
Kellogg has unveiled a raft of new breakfast and snacking products as it looks to tap key consumer trends including demand for protein and ancient grains.
New data from Instantly’s Product Watch tool - a "live, crowd-sourced insights engine" which gathers insights from an army of consumers via their mobile phones as they shop – reveals fairly low purchase intent scores on many of the recent launches...
‘Prolific’ flavor innovation, fortification and packaging adaptations from local brands has bolstered sales of hot cereal in Germany over the past few years, says a Mintel analyst.
If sales of cold cereal are not setting the world on fire, the hot cereal market is faring much better, say the founders of super-premium oatmeal cup brand Umpqua Oats, who notched up revenues of $10m+ in 2014 and hope to grow by 25% this year on the...
Daily consumption of at least 3 grams of oat beta-glucan may reduce cholesterol levels, with greater effects linked to high molecular weight forms of the ingredient, says a new meta-analysis of 28 randomized controlled trials.
David and Bill Jordan, the brothers who launched the Jordans cereals brand, have taken over ownership of European Oat Millers (EOM), a major supplier of breakfast cereal ingredients and own-label breakfast cereals.
Heat treatment of oats remains very traditional and should shift to continuous technologies for improved nutrition and reduced contamination, says a Campden BRI processing expert.
British oat sales have soared amid a boom in healthy breakfast options like porridge and granola bars, but manufacturers should innovate with spices, says ingredient supplier EHL.
New research on the importance of differentiating quality along the global oat supply chain, finding flexibility in future GM/non-GM crop coexistence regulations, and the potential (and challenges) of single kernel near infrared technology in distinguishing...
Porridge is proving a top breakfast choice, enjoyed by nearly half (49%) of British consumers, with nearly a quarter eating a bowl almost daily, reveals new research from Mintel.
THE BIG INTERVIEW: KELLOGG ASIA PACIFIC PRESIDENT – PART I
Kellogg is in a position to drive, shape and ultimately create a cereal category in Asia Pacific, and that’s exactly what it plans on doing, its regional president says.
Indian consumers have universally steered towards healthier breakfast options over the last decade and oat cereals have far outpaced other choices, Nielsen research shows.
Remember the gluey texture of the oatmeal your mom served you as a kid? Turns out, this is a good thing, according to new research comparing the satiating effects of oatmeal versus ready-to-eat cereals.
Limagrain Céréales Ingrédients (LCI) has extended its fibre range with a new ultra-fine wheat bran ingredient that it says can improve structure, texture and nutrition in a broad range of food and beverages.
A new way to produce heart healthy bread from whole grain oats could help industry create a new area of functional bread products backed by EU health claims, according to new research.
Researchers at the University of Wisconsin claim to have developed a new oat variety that is richer in beta glucan, a compound that has been linked to heart health.
Dry extraction with supercritical carbon dioxide can enhance the separation of oat beta-glucan, starch and protein in distinct fractions, meaning a higher quality final product, according to new research.
General Mills has responded to a Food and Drug Administration (FDA) letter asking for more evidence to support a revised health claim regarding the impact of Cheerios on cholesterol levels.
General Mills has been told to change the marketing of its popular Cheerios whole grain cereal, as the health claims it currently uses classify it as an unapproved drug.
Quaker Oats fully embraces the health and wellness message behind its hallmark ingredient - wholegrain oats - re-positioning all of its products under one umbrella for the first time in its 130 year history.
Dutch retailer Albert Heijn is launching a bread carrying a
cholesterol-lowering health claim based on its oat beta-glucan
content, writes Dominique Patton.
Nurture's OatVantage ingredient can lower the risk of coronary
heart disease more than any other commercial oat product, according
to a company-funded study carried out at the University of
Minnesota.
Natural Foods Group Hain Celestial has introduced two new
functional cereals designed to contribute to the development and
maintenance of a healthy body, namely bone health and the immune
system.