From ‘real fruit’ and ‘gently dried’ to ‘no artificial preservatives,’ these natural call-outs permeated the floor at the annual packaged foods exposition in Chicago, sponsored by the National Confectioners Association.
Natural ingredients producer Doëhler said the ever-growing demand for naturalness and functionality is firmly cemented as a lifestyle choice – no longer niche and not just an occasional quest to feel good when snacking.
Natural ingredients are undefined in almost all global
jurisdictions and no resolution is in sight for a category gaining
attention as consumers turn away from the synthetic production of
foods and beverages and the ingredients used...