The National Association of British & Irish Millers is changing its name to UK Flour Millers as part of a rebrand aimed at raising the industry’s profile at a pivotal time in its history, thanks to Britain’s recent departure from the EU.
With the home baking category in decline in the UK, the National Association of British and Irish Millers (NABIM) has launched its Easy Peasy Baking Campaign to encourage consumers to get baking.