Korea Ginseng Corporation (KGC)-owned brand Cheong Kwan Jang is actively expanding its red ginseng snacks line-up to target young consumers amid a thriving retro craze.
About 65% of Japanese snacks and 76% of South Korean snacks have hard textures, according to a study assessing new snack food ideas from existing products.
Data from Google Trends has revealed how consumers’ tastes have changed over the last 10 years, including a growing interest in exotic cuisines and ‘superfoods’.