To mark Spirit Day (October 17), the breakfast cereal giant, its employees and brands joined millions of consumers in ‘going purple’ to support the LGBTQ youth community – in the largest and most visible anti-bullying campaign in the world.
A recent study published in the American Journal of Preventive Medicine suggests toddlers are more likely to demand specific breakfast cereals after viewing television advertisements for these products.
The Pringles and Rice Krispies maker said it is redesigning its North American organizational structure and is exploring the sale of its cookie and fruit snacks businesses to focus on products with faster-growing sales.
Kellogg is collaborating with Feeding America and The Global FoodBanking Network to make it easier for people to fight hunger by donating the foods hungry families request most from food banks across the globe.
Consumers expect the real thing when they purchase a breakfast cereal advertised with fruit inclusions – not something produced to taste or give the appearance of. As such, the global freeze-dried ingredients market – and specifically fruit inclusions...