Iri

Americans consumed the equivalent of 270 jumbo jets-worth of snacks on Super Bowl Sunday. Pic: GettyImages/Lew Robertson

Super Bowl Sunday snacking was more serious than ever before

By Gill Hyslop

While Americans forked out $30.5bn for snacks in 2021, according to Chicago-based market researcher IRI, the event that really got them tucking in was this year’s Super Bowl Sunday, with SNAC International data showing a whopping 112 million pounds of...

Just because the pressure is piling on to cut back the sugar content of snacks doesn't mean to throw taste and indulgence out of the window. Pic: GettyImages/adrian825

Healthy snacking

Finding the sweet spot within the HFSS restrictions

By Gill Hyslop

To tackle the alarming rise in obesity, the UK government has placed restrictions on the instore promotion of snacks high in fat, sugar and salt (HFSS) from October 2022.

An advertising ban on HFSS foods could result in a £3bn loss for the food industry. Pics: GettyImages/Eskemar/Suradech 14/happy_lark

£500m at risk if promotion ban on HFSS bakery and snacks goes ahead

By Gill Hyslop

The predictive analytics provider told BakeryandSnacks the UK savoury snacks industry stands to lose £381.1m, while the bakery sector is at risk of losing £143.4m should the government’s injunction on advertising products labelled as high in fat, sugar...

Major cereal producers are ensuring they are providing all options to give consumers a reason to walk down the aisle. Pic: GettyImages/EvgeniiAnd

There’s still a place on the table for sugary breakfast cereals

By Gill Hyslop

Breakfast cereals are one of the categories to actually show progress in reducing sugar content, with Action on Sugar’s latest progress report showing an 8.5% reduction between 2015 and 2018. But some consumers still demand that sweet hit in the morning....

NABIM's new campaign shows Brits just how 'easy peasy' baking at home can be. Pic: GettyImages/jacoblund

NABIM wants Britain to fall in love with baking again

By Gill Hyslop

With the home baking category in decline in the UK, the National Association of British and Irish Millers (NABIM) has launched its Easy Peasy Baking Campaign to encourage consumers to get baking.

Packaged Facts suggests ways to lift US cereal sales. Pic: GettyImages/FelixRanaud

Six top tips to augment cereal’s sweet comeback

By Gill Hyslop

Market researcher Packaged Facts outlines six trends that should be adopted by US cereal brands to keep their products from feeling stale as America's love affair with breakfast cereals continues to fade.

The snack segment will gain $16bn in the next few years, as consumers keep snacking at all times of day. Pic: ©GettyImages/Rimma_Bondarenko

Snacks category outpaces F&B ‘yet again’: IRI

By Kristine Sherred

The ‘snack evolution’ will continue for the foreseeable future as half of consumers are snacking at least three times a day, according to IRI’s Sally Lyons Wyatt.

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