PepsiCo’s Frito-Lay is ramping up the action by joining forces with three celebs who know a thing or two about how to reach iconic status – including American domestic goddess Martha Stewart and actor Mario Lopez, and British R&B singer Mark Morrison.
The Advertising Standards Authority (ASA) has bowled out KP Snacks’ adverting campaign for The Hundred, ruling it targets children with products that are high in fat, salt or sugar (HFSS).
Japanese snack food maker Calbee has introduced Potato Chips Lovely Cheese, designed to appeal to women in their 20s and 30s who enjoy sharing pics of whatever they are eating on social media.
