Health Claims

High-protein is projected to be the fastest growing segment within dairy yogurt this year, with a growth rate of 17.2%, according to Circana. Image: Getty/YelenaYemchuk

High-protein dairy is booming, but how 'healthy' is it?

By Teodora Lyubomirova

Danone has become the latest manufacturer to release a range of high-protein dairy products in the UK. But can high-protein yogurts - that typically contain thickeners, starches and sweeteners - really be considered ‘healthy’?

Getty | DIPA

How packaging influences shopper's perception of health

By Nikki Hancocks

New research provides insights into which elements of packaging have the biggest impact on the consumer's perception of product healthiness, and how the demographics of the consumer will impact these perceptions.

Some of the products high in salt, fat or sugar that claim to be healthy. Photo: FoodWatch

80% of surveyed products don't pass WHO nutrient profile

Survey blasts industry & EU for allowing unhealthy foods to make health claims

By Niamh Michail

What’s the difference between a chocolate bar and an apple? Not much if you go by the misuse of health claims on food in Germany and the Netherlands says campaign group FoodWatch, after evaluating over 600 products making prominent claims to be healthy,...

One or two studies can be enough to win a health claim, researchers conclude

Researchers unravel EU hydrocolloid health claims

By Anne Bruce

Planning, wording and relevant science are the keys to fibre health claim success in the EU, researchers have found after scrutinising the European Food Safety Authority (EFSA) approach to hydrocolloids.

Bakery sector can develop fiber health claims

SPECIAL EDITION: RIDING THE HEALTH CLAIMS WAVE

Room to grow: Bakery sector fiber health claims

By Shane STARLING

The bakery industry may prefer nutrition content to genuine health claims - a state-of-affairs that reflects the relative few claim-backed nutrients available to breads, cereals, bars and other baked products – but options do exist.

Manufacturers need to do more than just make health claims on pack, say analysts

SPECIAL EDITION: RIDING THE HEALTH CLAIMS WAVE

The hunt for that ‘added extra’: Pushing beyond a health claim

By Kacey Culliney

The health-conscious yet frugal consumer is increasingly difficult to convince, even when presented with a plethora of health and nutrition claims on pack. So, just how can manufacturers prompt that purchase?

Vox pop: December 14 EU health claim deadline

December 14 EU health claims deadline

Stakeholder vox pop: December 14 EU health claim deadline

By Shane Starling

With the December 14 enforcement of the EU's article 13 general function health claim list that includes 200+ approved claims and about 1500 rejections just two days away (after a six month lay-period), we polled key players for core reactions.

What kind of health claims will be made on the Vitafoods show floor this year?

Vitafoods: EU nutra space wriggles into new health claims clothes

By Shane Starling

Vitafoods celebrates its 15th birthday next week. It’ll be my 11th consecutive May visit to Geneva for the jamboree and promises to be one of the most intriguing chapters with the (partial and belated) resolution of years of ambiguity regarding health...

Life in a European health claims wasteland

Life in a European health claims wasteland

Ka-CHING! Hear that? No it’s not the sound of overflowing cash registers as consumers throw endless wads of euros at scientifically-backed, healthy foods in greater numbers than ever before.

Bad day at the EU health claims office

Bad day at the EU health claims office

October 1 was not a good day for many in the functional foods and food supplements business in the European Union as the meaning of life under a highly restrictive health claims regime came more into focus.

A big day for European health claims

A big day for European health claims

Next Monday, June 15, is a big day for the European healthy foods and food supplements industries. Let’s call it Big Monday. Or J15.

You say tomato...

You say tomato...

Bringing the EU and US together on an internationally recognised
approach to health claims seems to be a long way off, if ever
achievable.

If it isn't on the label...

If it isn't on the label...

The UK Consumers' Association claims to have revealed a range of
confusing, and sometimes misleading labels on food products. The
results of its honest labelling campaign indicate that food
manufacturers have made little effort...

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