Slider Sunday – conceptualised by the Los Angeles-headquartered family-owned bakery manufacturer – is a weekly gathering of friends and family to share the popular mini hamburgers; but this year, the brand is dialling it up with the Slider Sunday Million...
In recent months, there has been a raft of announcements from brands that have shimmied up to big names to pump energy into their marketing ploys and attract the purchasing power of star-struck consumers.