The Battle Creek, Michigan-headquartered breakfast giant is taking steps to break the stigma and prioritise employees’ mental health, while its Canadian arm is marking the double celebratory year with limited edition Frosted Flakes packaging.
The tremendous pressure on companies to offset rising costs by raising prices prompted acclaimed global research company Veylinx to investigate the impact this would have on popular cereals like Kellogg’s Frosted Flakes and Nestlé's Cheerios.
All of Kellogg’s 50+ factories around the world have been hit by supply shortages due to a range of disruptions, from a 10-day pandemic lockdown in Malaysia to civil unrest in South Africa, CEO Steve Cahillane told analysts on a conference call.
Most Americans purchase at least one box of cereal per shopping trip, a recent survey from consumer rewards app Shopkick has revealed – numbers that assuage dips in overall segment sales.
Supermarket shelves are certainly groaning under the horde of delectable goodies for the festive season, but bakery, cereal and snack producers are already lining up a sway of new products for the New Year – BakeryandSnacks scouts out the latest offering.