Shortly after releasing its 2019 fiscal year earnings, the soup and snack company said it would sell UK-based Kettle Foods and Netherlands-based Yellow Chips to a private equity firm.
Campell Snacks is flexing its muscles with fresh advertising for key brands – Cape Cod, Kettle Chips, Snyder’s of Hanover and Goldfish – a year after acquiring Snyder’s Lance for an estimated $1.6bn.
Campbell Soup’s president and CEO Denise Morrison reported ‘below expectation’ earnings for Q2 2018, but noted steps into healthy snacking space will ‘lead to improved performance’.
Campbell Soup Company has agreed to acquire Snyder’s-Lance, which distributes snacks including pretzels, sandwich crackers, kettle chips, deli snacks and organic and natural tortilla chips in the US.
A month after announcing a deal to buy baby food firm Plum Organics, Campbell Soup has unveiled plans to acquire Kelsen Group A/S, a Danish producer of baked snacks that has developed a significant presence in China.
Food manufacturer Campbell Soup has installed global product
lifecycle management (PLM) software to achieve cost savings in an
operation that generates annual revenues of $5 billion.