Kraft may be selling the US based cereals business for as much as
$3bn (€2.2bn), because of pressure from new legislation in regards
to advertising to children, according to a report by the Wall
Instead of trying to hide confectionery from children by
restricting advertising, chocolate-makers should be encouraging
them to make the same health-conscious choices as adults when it
comes to confectionery they're sure to...
The owner of Mars and Snickers chocolate brands, Masterfoods, has
pledged to stop marketing its products to children younger than 12
- a move that is sure to increase consumer confidence in the brand
and appease advertising regulators.
Crackers have traditionally had a loyal following in the UK, mainly
as an accompaniment to cheese. But producers are now trying to
attract new consumers, not only through diversifying their product
offering but also through raising...