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Manufacturers need to do more than just make health claims on pack, say analysts

SPECIAL EDITION: RIDING THE HEALTH CLAIMS WAVE

The hunt for that ‘added extra’: Pushing beyond a health claim

By Kacey Culliney

The health-conscious yet frugal consumer is increasingly difficult to convince, even when presented with a plethora of health and nutrition claims on pack. So, just how can manufacturers prompt that purchase?

In developed Western countries, sorghum is more familiar as an animal feed grain

Sorghum: The next big gluten-free grain?

By Kacey Culliney

Leading scientists have hailed sorghum as a highly nutritious and cost-effective gluten-free grain, but said industry use remains nascent.

Australian researchers spent five years developing the high fructan barley grain

High fructan barley holds wholegrain promise, says CSIRO

By Kacey Culliney

A barley variety high in fructans and positively linked to improved gut health holds promise for wholegrain foods, according to the Commonwealth Scientific and Industrial Research Organization (CSIRO).

Food-grade sorghum confirmed safe for celiac sufferers - backed with genetic and biochemical evidence

Sorghum is celiac-safe: Study

By Kacey Culliney

The cereal grain sorghum is a safe food for consumers with celiac disease and therefore ideal for gluten-free formulations, new research finds.

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