Cereal & Cereal Bars

Kellogg's hopeful that it can pop open Pringles globally

Kellogg seals the lid on Pringles buy

By Kacey Culliney

Cereal giant, Kellogg, has sealed its buy-out of Pringles for US$2.7bn, set to triple international business and stack it into second place on the global snacks market.

Researchers develop new beta glucan-rich oats

Researchers develop new beta glucan-rich oats

By Caroline Scott-Thomas

Researchers at the University of Wisconsin claim to have developed a new oat variety that is richer in beta glucan, a compound that has been linked to heart health.

Kellogg's revamp - significant or hype?...

Kellogg’s revamps brand, but significantly?

By Kacey Culliney

Global cereal giant, Kellogg’s is investing in a ‘significant’ revamp of its 106-year-old brand in a bid to resonate better with today’s tech savvy consumers, but analysts say it won’t be anything significant.

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