Nestlé UK has responded to critics of its cereal advertising that are claiming it contravenes Advertising Standards Authority rules, claiming the ASA has given the campaign the thumbs up.
Leading cereal bar brands are high in sugar, saturated fats and calories, with one product containing more sugar than a small can of Coke, finds new research.
The top Australian food industry body has formed an alliance of the country’s cereal makers with an eye on health and nutrition regulations for the growing industry.
North American private label firm Ralcorp has announced plans to merge three of its four business units after it suffered a 9% fall in third quarter (Q3) results.
The UK Advertising Standards Authority (ASA) has admonished Weetabix over a TV campaign that stated its breakfast cereals could boost energy levels because it said the ads were not clear about the role of milk.
Interest in cognitive benefits and claims is building in the food industry, with continued work to strengthen the science behind them, according to a leading nutritionist.
A surging Argentinian cereal market, underpinned by a health shift among consumers has prompted food group Arcor to launch a new cereal line in the country via its Danone joint venture company Bagley.
Kellogg will need to negotiate a new deal in a class action dispute over advertising claims for its Frosted Mini-Wheats cereal after a US federal appeals court rejected a $10.7m settlement.
A €8.2m ($10m) grant has been given to researchers at the John Innes Center in the UK to develop GM varieties of corn that are able to absorb nitrogen from the atmosphere, thus eliminating the use of fertilisers.
Fortifying ready-to-eat breakfast cereal with prebiotic wheat bran extracts can selectively enhance the growth of beneficial bacteria, say results from a double-blind, randomized, controlled, crossover trial.
Cereal and milk fortified with multiple micronutrients beyond simply iron can reduce iron-deficiency anaemia in children, according to Nestlé commissioned research.
Kellogg has been told to remove a Special K television commercial in the UK after it was found to breach advertising standards by making misleading calorie-content claims.
While US food heavyweight General Mills reported a 12% rise in sales for the 2012 fiscal year ending May 27, it said growth had been constrained by cost pressures in a difficult economic environment.
Almonds have been the most popular ingredient nut in new products for six years running, and have seen a surge in popularity with cereal makers over the past year, according to new data released by the Almond Board of California.
Cereal and snack bar products containing superfoods such as chia, quinoa and spelt are expected to perform well in the global market, according to analysts at Datamonitor.
The Kellogg Company is pushing its updated research compendium spanning scientific research that plugs the health benefits of cereals as a breakfast choice.
General Mills has said it opposes a proposed Minnesota State ban on same-sex marriage, saying that the measure is not in the best interests of its employees or the state economy.
Saturated milk fats commonly found in Western processed foods could be leading to changes in the gut ecosystem that result in higher risks of inflammatory bowel diseases, warn researchers.
Cereal giant, Kellogg, has sealed its buy-out of Pringles for US$2.7bn, set to triple international business and stack it into second place on the global snacks market.
Job cuts at General Mills will be mostly in “administrative and support positions”, said the firm, which has just unveiled plans to slash more than 2% of its global workforce.
Researchers at the University of Wisconsin claim to have developed a new oat variety that is richer in beta glucan, a compound that has been linked to heart health.
Global cereal giant, Kellogg’s is investing in a ‘significant’ revamp of its 106-year-old brand in a bid to resonate better with today’s tech savvy consumers, but analysts say it won’t be anything significant.
China’s Bright Food has snapped up 60% of Weetabix for £1.2bn (US$1.95bn) but industry analysts say the breakfast cereal concept will flop in China and have coined the move as a mere knowledge buyout.
BakeryAndSnacks.com looks back at some of the developments in functional bakery and snacks in the year so far giving manufacturers ideas for innovative new formulations.
Rumours have been circulating in the media that China’s state-owned Bright Food will snap up British cereal maker Weetabix in an alleged 1bn deal; rumours the Chinese giant has denied.
The Food Safety Modernization Act (FSMA) has changed the game for US packaging machinery manufacturers by obliging them to rethink their design strategies, PMMI’s Jim Pittas told FoodProductionDaily.com from Anuga FoodTec.
General Mills is the latest company to experiment with QR (quick response) codes and plans to add them to its cereal boxes, but one well-known technology commentator is sceptical about their benefits.
An unregulated, potentially harmful mycotoxin was found in over 10% of cereal sampled during a Food Standards Agency (FSA) survey, a report has confirmed.
Cereal and snack manufacturers can benefit from the flexibility of twin-screw extrusion at higher throughputs, thanks to addition of the SBX Master to the range of extruders from Baker Perkins.
Kellogg Company has launched legal action against a Canadian firm over allegations its tainted packaging cost the food giant millions of dollars and forced it to issue a nationwide recall of breakfast cereals.
The “vast majority” of cereals and cereal-based foods in the UK contain mycotoxin levels below regulatory limits, according to a survey from the Food Standards Agency (FSA).
A HDPE based bag-in-box liner developed for breakfast cereals is step changing in that it offers odour/flavour as well as moisture barrier protection through the use of multi-layer packaging technology, claims Amcor Flexibles Europe & Americas (AFEA).
In another move to ease the supply shortage of cereals in the EU,
the European Commission yesterday called for the suspension of all
import duties on cereals.
A European Commission statement yesterday that the bloc's cereal
stocks are at a low point, emphasises the food industry's warning
that commodity prices are hurting manufacturers.
