Data Sheet

Maximise protein enrichment, the premium way

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Maximise protein enrichment, the premium way

As European consumers adopt healthier lifestyles, they include more high-protein foods in their eating habits. High protein cereals & bars are among the most popular protein source; it’s consumed by more than 1 in 3 Europeans*. Their growing interest in high-protein cereals suggests an opportunity for manufacturers.

Appeal to active lifestyle-loving consumers with:

  • multi-role cereal snacks made with NUTRALYS®​ pea protein: tasty, protein-enriching, filling
  • and a food that fits their agenda: healthy, sustainable and simple

Find out more in our concept sheet!

*Mintel, July 2017

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