With fears of a second wave of the virus mounting, consumers are looking to make improvements to their diets to maximise their health and reduce vulnerability to illness, opening opportunities for bakery producer, writes Mike Hughes, head of Research...
The multinational snack producer partnered with NextGen insights agency Join the Dots I InSites Consulting and virtual reality (VR) market researcher Gorilla in the room to understand how shelf-ready packaging and merchandising impacts shopper behaviour,...
Krusteaz has launched Energizing Oat Bites Mix that require no baking; Nature’s Eats is rolling out a propriety almond flour; and UK bakery Patisserie Valerie has created a Thank You Cake for people to show their appreciation during these unprecedented...
We’ve scoured the four corners of the earth to bring you an exciting and exotic selection of treats – from South Korean, Kellogg’s has released a green onion-flavoured Chex cereal, Jammie Dodgers are again available in vegan variants in the UK and, across...
Snacking has evolved from being a convenient and comforting experience before Covid-19 to a more food conscious and healthy activity during the pandemic, two market experts claim.
The lead-up to the Fourth of July is historically the biggest week of the year for salty snacks in the States and PepsiCo's Frito-Lay anticipates sales to be on a par with previous years, despite the challenges around the coronavirus outbreak.
Kellogg’s gets Tony the Tiger and Toucan Sam into one box, Monkey stays true to the ABC of snacking, RIND applies it peel-powered’ formula to melons and Onesto Foods ups the ante of being mindful of the environment.
Pringles and pladis have upped the flavour stake ante with two new offerings, Sainsbury’s is championing Pep & Lekker’s Seed Snacks, Barnana continues to upcycle ‘imperfect’ fruit and Bakedin gets boozy with its kits.
A better understanding of the emotional impact of food can help manufacturers overcome the challenge of new products that fail, and also adapt to disruption in the industry.
FMCG Gurus forecasts there will be an increased focus on sugar reduction as consumers look to improve health after the long lockdown, writes Will Cowling, marketing manager of the market research firm.
Most consumers (68%) across the world closely monitor the type and amount of fat and oil in their packaged food, according to a recent global study from Cargill.
IZEA’s BrandGraph – which measures online influencer content – found Rice Krispies was mentioned organically by influencers in over 11k posts during a 12-month analysis, followed by Pebbles in nearly 8k posts.
As American celeb chef and 'Diners, Drive-Ins and Dives' pressenter Guy Fieri says, ‘we’re heading for flavourtown’ with a range of snacks that pack a ton of flavour, including a limited edition concept combining two best-selling flavours into...
