Industry Voices

RayZyn lets grapes hang on the vine past the time they would typically be harvested for winemaking, and dries them to create a new 'superfood snack.' Pic: Getty Images/bmdesign

RayZyn draws on otherwise wasted wine grapes for a superfood snack

By Kristine Sherred

The growing snack company – a phoenix rising from the devastating California wildfires in 2017 – dries wine grapes (and sometimes coats them in chocolate) to create a fruit snack with more antioxidants than their traditional counterpart.

Packaged Facts suggests ways to lift US cereal sales. Pic: GettyImages/FelixRanaud

Six top tips to augment cereal’s sweet comeback

By Gill Hyslop

Market researcher Packaged Facts outlines six trends that should be adopted by US cereal brands to keep their products from feeling stale as America's love affair with breakfast cereals continues to fade.

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