UK business Kettle Foods is diversifying into new snacking avenues such as popcorn and potentially pretzels as it expands overseas with its parent firm.
The company’s investment in brands like Emerald and Pop Secret are “beginning to bear fruit,” while core brands like Snyders of Hanover and Lance have seen a 2.1% growth, said its president and CEO Carl E. Lee.
US snack maker Snyder's-Lance has reported an increase in its Q3 2016 net revenue of more than 41%, attributing it to the recent acquisition of Diamond Foods.
New product development has played a key role in growing the UK popcorn category while some other parts of the snacks market have struggled, according to analysts.
Cape Cod chips manufacturer, Snyder’s-Lance has made its pretzel production facility peanut-free in order to accommodate the increasing consumer demand for allergen-free snacks.
Rod Troni, chief marketing officer Snyder’s-Lance, on the role snacking plays for today’s consumers, the changing retail landscape and how the pretzels, crackers and chips business is set to develop
