The European Commission announced it has extended the time
limit on its inquiry into Kraft's proposal to purchase
Danone's biscuit division, after both parties submitted new
information relevant to the deal.
Kraft Foods will drive down costs by $1bn (€732m), rejig its global
portfolio, and exploit its sales capabilities, in a bid to make the
company more profitable, the company's top executive stated at a
conference this week.
Kraft explains its approach to health and wellness in the second of
a series of FoodNavigator-USA.com articles examining the practices
of major US food firms in the face of a growing need to address
Kraft may be selling the US based cereals business for as much as
$3bn (€2.2bn), because of pressure from new legislation in regards
to advertising to children, according to a report by the Wall