In February 2012, Kraft unveiled a category first: MilkBite milk and granola bars for the refrigerated dairy aisle combining “real milk” (and as much calcium as an 8floz glass of milk), whole grains, nuts and fruit.
Kraft Foods has acquired the remaining 50% stake not already owned in Biscuiterie Industrielle du Moghreb (BIMO), a leading biscuits manufacturer in Morocco.
The Mondelez Series - New confectionery powerhouse
The developing markets of Brazil, Russia, India and China will drive sales for Kraft’s global snacks business Mondelez International, according to CEO Irene Rosenfeld.
Kraft Foods has agreed to divest a controlling stake in its Back to Nature brand food business for an undisclosed sum ahead of the company’s split in October.
United Biscuits (UB) has for the first time hinted that the company will be sold as it separates its snacks business as KP Snacks and Kraft UK president Nick Bunker takes the helm.
Kraft Foods reported a 5.4% rise in second quarter net profit, more than offsetting higher raw material costs and adverse effects of currency exchange rates, the company said on Thursday.
Kraft displayed a clever piece of targeted marketing in its Facebook upload of an Oreo cookie with rainbow-coloured filling on Gay Pride day, according to an industry expert.
Kraft Foods delivered a “higher rate of revenue from new products last year than at any time in recent memory” revealed bosses as they reassured stakeholders that both businesses will have “world-class innovation organizations on day one” after it breaks...
Kraft Foods’ refusal to adopt a policy on extended producer responsibility (EPR) for its US packaging operations is likely causing millions of dollars of post-consumer waste ending up in landfill, said a shareholder advocacy group as it warned the move...
Kraft Foods shareholders have approved the name Mondelez International as the new name for the company’s global snacks business after it splits into two separate companies later this year.
Kraft Foods will decide tomorrow whether to change the name of its global snacks spin-off to Mondelez International in a vote at its Annual Shareholder Meeting.
Kraft Foods is off to a solid start to 2012 in its first quarter (Q1) results driven by sales growth in global biscuits and chocolate and strong performance in emerging markets.
Risks remain for Kraft Foods ahead of its planned split as it is squeezed by commodity costs, but it will sustain growth in 2012, according to the rating agency Standard and Poor’s (S&P).
