General Mills has boosted its presence in the natural foods market with the acquisition of Massachusetts-based gluten free snack foods firm Food Should Taste Good for an undisclosed sum.
General Mills is the latest company to experiment with QR (quick response) codes and plans to add them to its cereal boxes, but one well-known technology commentator is sceptical about their benefits.
General Mills has defended its fruit snacks after lobby group The Center for Science in the Public Interest (CSPI) and law firm Reese Richman launched a class action against the food giant accusing it of presenting products that were “little better than...
As the economy remains in the doldrums, Americans are showing signs of “frugality fatigue” while food is increasingly “playing an important role in helping consumers cope”, according to trend watchers at General Mills.
General Mills is throwing more and more resources behind an ‘intellectual outsourcing’ project that has significantly reduced its product fail rate. But gaining the trust of start-ups has not been easy, says Kamel Chida, associate director of its Worldwide...
The US gluten-free cereals and bakery market is set for continued growth as big brands bid for a slice of the action with the launch of gluten-free products sold at the same price - and in the same aisles - as their conventional counterparts.
Nestlé and General Mills’ joint venture Cereal Partners Worldwide (CPW) is investing €27m in a new Malaysian factory to enable the local production of Nestlé breakfast cereals in the country for the first time.
Breakfast cereal manufacturer, General Mills, admits it fell far short of goals for 2010 in terms of reducing energy consumption and greenhouse gas emissions (GHG) but has flagged up a packaging commitment.
Breakfast cereal manufacturer, General Mills, is to receive a $100,000 grant from the US state of Ohio’s development agency for the costs associated with the purchase of new machinery and equipment for the company's local facility expansion project.
Most Americans believe they consume enough whole grain – but only five percent get the recommended three servings per day, according to new research carried out by General Mills.
Cereal and snack manufacturer General Mills posted lower than expected Q2 results yesterday as commodity prices increase and product prices become more competitive.
General Mills has reduced the sugar in its children’s cereals by an additional 8 per cent in 2010 and aims to introduce further reductions to its Big G cereals range.
General Mills is forecasting ongoing volume growth for the ready-to-eat breakfast cereal category in the US despite the fact that market penetration involves about 90 per cent of US households.
A request from US snack manufacturer General Mills for a further hearing over a product shape trademark ruling has been denied by the Israeli Supreme Court.
General Mills has become the latest major food manufacturer to announce a sodium reduction strategy, pledging a 20 percent reduction in about 40 percent of its product portfolio by 2015.
General Mills is facing accusations that the palm oil used in its food products is sourced unsustainably, and is strongly linked to deforestation in Southeast Asia.
General Mills has responded to a Food and Drug Administration (FDA) letter asking for more evidence to support a revised health claim regarding the impact of Cheerios on cholesterol levels.
General Mills has been told to change the marketing of its popular Cheerios whole grain cereal, as the health claims it currently uses classify it as an unapproved drug.
Global food manufacturer General Mills last week said its US Rice
Chex cereal will from now on be gluten-free, as part of the firm's
plans to target the ever expanding free-from market.
Changing its entire cereal portfolio to whole grains last year
presented General Mills with a huge opportunity, but also a number
of challenges, said the firm, which yesterday explored the steps
leading up to the launch of its whole...
The race is on to see which of two leading cereal makers will be
the first to place an omega-3 fortified product on shelves,
following a new license and supply agreement between Martek and
General Mills that is substantially similar...
US cereal giant General Mills has indicated year-end earnings will
be higher than previously expected, but admits next year's outlook
may be gloomy as rising commodity costs and interest repayments eat
profits.
Like many other food producers General Mills is suffering from
rising costs, which are holding back profits, despite increasing
sales, according to the latest financial report.
A dip in profits for US cereal giant General Mills highlights the
rising threat of private label competition on the cereal market,
making branded players work harder to justify higher prices to
consumers, writes Chris Mercer.
Cereal and snack producer Kellogg will have the edge over
arch-rival General Mills over the next few years as superior
innovations in the premium health sector and a more focused product
portfolio drive the firm forward, writes Chris...
Frozen and chilled baked goods are the leading lights among US firm
General Mills' bakery and cereal products as the company begins a
tentative recovery against high raw materials costs, writes
Chris Mercer.
General Mills is the latest food manufacturer to report a decline
in net profit this year, and again the blame goes on raw material
price hikes and fierce competition in the retail sector writes
Anthony Fletcher.
