All news articles for March 2023

It’s high stakes for sugar and salt in 2023

It’s high stakes for sugar and salt in 2023

By Gill Hyslop

The Kerry Health and Nutrition Institute (KHNI) has identified 10 key trends set to shape the food industry in 2023, with women’s health, affordable nutrition and sugar and salt reduction among some of the top areas for innovation.

Be sure to have Lay's on hand when Lionel Messi drops in for a surprise visit. Pic: PepsiCo Frito-Lay

Messi comes knocking to help Lay’s fans ‘fight to reach your dream’

By Gill Hyslop

The four-time UEFA Champions League winner and FIFA World Cup 2022 Champion takes the brand’s No Lay’s, No Game platform to the next level, starring in a new commercial – titled Messi Visits – to remind fans that watching football without Lay’s is unthinkable.

Regenerative agriculture improve soil health, biodiversity, climate resiliency and farmer economics. Pic: GettyImages/Tinnakorn Jorruang

Quinn signs up to the Soil Carbon Initiative

By Gill Hyslop

The Colorado-based mission-driven snack producer has announced its participation in the Soil Carbon Initiative's recently launched Go-To-Market Pilot Programme, designed to incentivise more US farmers to improve soil health, which will increase biodiversity...

Do Super Bowl ads spur consumer demand? Veylinx says yes

Do Super Bowl ads spur consumer demand? Veylinx says yes

By Ryan Daily

Brands that advertised at the Super Bowl are seeing their efforts pay off with a 6.4% increase in consumer demand post-game based on a sample set of companies, according to recent research from behavioral research company Veylinx.

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