All news articles for February 2020

Systech acquired by Dover. Photo: Systech

Systech to join Markem-Imaje following Dover acquisition

By Jenny Eagle

Dover Corporation has acquired Systech International (Systech), which will now join Markem-Imaje, product identification and traceability business, as part of Dover’s Imaging and Identification segment.

'Parasite' has been a game-changer for Bonilla a La Vita's Patatas Fritas. Pic: Bonilla a La Vita

Brand licensing

Cameo role in ‘Parasite’ sees sales soar for a Spanish snack

By Gill Hyslop

The story of how a relatively little-known Spanish producer’s canned Patatas Fritas snack was thrust onto the world stage after appearing in a Korean Oscar-winning film is a prime example of the effect brand licensing can have on a product.

NABIM's new campaign shows Brits just how 'easy peasy' baking at home can be. Pic: GettyImages/jacoblund

NABIM wants Britain to fall in love with baking again

By Gill Hyslop

With the home baking category in decline in the UK, the National Association of British and Irish Millers (NABIM) has launched its Easy Peasy Baking Campaign to encourage consumers to get baking.

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