Innovation round-up February 2016
Cereal Lovers CrunchTime Nuggets (UK)
Breakfast cereal producer Cereal Lovers is set to expand its line-up with the CrunchTime Nuggets range of pouched snacking granolas. Available in three flavors – Chocolate, Forest and Sunshine – they will be sold from April in a 60g resealable pouch with a recommended retail price of £1.35 ($1.93). Cereal Lovers developed the format after becoming aware consumers were eating its breakfast granolas as a snack. Although Nuggets are suitable for eating as a dry snack, the pouch doubles as an on-the-go bowl.
The more information see here.