INNOVATION ROUND-UP JANUARY 2016
Corkers Crisps rebrand (UK)
New-look packaging has been rolled out from this month for the Corkers crisp brand, featuring strapline ‘British Good Taste' to highlight its home-grown nature. The range is also being expanded with two new flavors – Parsnip, Honey & Black Pepper and Sweet Potato & Chilli – that take the full line-up to ten flavors. Corkers crisps are stocked in UK landmarks through the National Trust organization and selected Waitrose supermarkets, independent delis and farm shops.
