3rd Place Beer, Malt Beverages, Tobacco- Heineken Amsterdam Originals, The Rijksmuseum Bottles
Heineken is a proud partner of the Rijksmuseum. Gerard Adriaan Heineken was directly involved in the construction of the Rijksmuseum. To celebrate this partnership, Heineken asked dBOD to design the so-called ‘Amsterdam Originals series’. Seven Heineken bottles have been transformed with unique classical art design. Surprisingly showing images of world famous Rijksmuseum art pieces. If you put them together and turn them around they beautifully show that iconic classics can still inspire new generations.
