All news articles for April 2015

Heated exchange: “This draft opinion has not reviewed a single study that was submitted…it really should not be published in its current form,

BASF-Stepan CLA claim rejection fall-out

EFSA: Only national bodies can withdraw health claim applications

By Shane STARLING

The EU’s central science agency has clarified health claim procedures after a furore over a CLA weight management submission BASF and Stepan Lipid Nutrition unsuccessfully attempted to withdraw from the system earlier this year.

Frito-Lay harnesses Twitter’s video streaming platform for Doritos Roulette launch

Frito-Lay gambles on US market with Doritos Roulette

By Lynda Searby

PepsiCo owned Frito-Lay has launched its Doritos Roulette tortilla chips onto the US market and is using Twitter’s new video streaming platform Periscope to support its introduction.

“We’ve never seen consumers as confused” (about what is ‘good for you’), said PepsiCo Chairman and CEO Indra Nooyi.

"The consequence of this is a fundamental blow to the belief in health claims as a magic bullet."

Consumers are food confused...Are you helping?

By Peter Wennstrom

Consumers have never been more confused about food, argues Healthy Food Marketing chief Peter Wennstrom in this guest article. The food industry needs to step up...

5 strategies to maximize snack sales

5 strategies to maximize snack sales

By Elizabeth Crawford

Sales of snacks are poised for significant growth in the U.S. in the next five years, but for the category to reach its full potential, manufacturers need to go beyond new product launches to fully exploit all opportunities for growth, according to a...

POP exhibits at Hispack 2015 packaging show

Live from Hispack 2015, Barcelona

POP exhibits take centre stage at Hispack 2015 packaging show

By Jenny Eagle

Exhibits in point of purchase products (POP), smart packaging, 3D prototyping sustainability and ready-to-eat packs took centre stage at Hispack 2015, organized by Fire de Barcelona and the Graphispack Association, this week (April 21-24).

Nutrition labelling alone not effective in comparison study

Front-of-pack labels are equally effective - but none works alone

By Niamh Michail

Front-of-pack labelling can be useful but health policy-makers are naïve if they think that this alone will result in healthier food choices, say researchers -  environment, motivation and psychology must be actively influenced too.

Kellogg cereals will have health star ratings between 1.5 and 5

Kellogg Australia adopts health star ratings

By Kacey Culliney

Kellogg will run the voluntary health star rating system across its entire cereal range in Australia and New Zealand by the end of 2015, kick-starting with a handful of products in June.

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