Powered up and packing nutritional punch

By Kacey Culliney

- Last updated on GMT

Bakery, snack, cereal nutrition: Fortification, health claims

Related tags Nutrition

Protein, fiber and antioxidants are just a handful of common nutrients packed into bakery, snacks and cereals, but where are the true opportunities and what do consumers really want?

BakeryandSnacks.com has spoken to a raft of consumer experts, consultants and scientists to bring insight on how fortification in the category has evolved, what some of the hottest trends are and importantly what consumers make of all this.

From the natural versus synthetic debate to health claims and nutrient shortfalls, our coverage has you covered.

Click below for the articles in our special edition:

Fortification future? Fiber will rise, protein will fall...

IFIC: Industry should only fortify healthful products

Slow-burning energy...Novel baked apple snack with isomalt shows satiety potential

Health claims and indulgence can go 'hand in hand' for breakfast cereals: Mintel

DSM: Just because a product is ‘natural’ doesn’t mean it is nutrient rich

Bakers missing a trick by not labeling micronutrients, says consultant​ 

Related topics Markets

Related news

Show more

Follow us


View more