Do these branded mixes taste funny?
Some celebrities are choosy about which products they lend their name and face to. Comedian Larry the Cable Guy is more generous with his likeness, lending his name and face to dozens of different products. Private-label producer Bektrom Foods manufacturers a range of packaged mixes with the performer's stamp of approval. In addition to this fried-chicken batter, he's also backing bread mix, meat rubs, spice blends, potato chips, Valentine’s chocolates, and (for people who’ve actually wolfed down all his edibles) heartburn medication.