3. Kellogg and General Mills defend themselves against January anti-GMO campaign
‘Cereal giants Kellogg and General Mills have both defended the use of genetically modified organisms (GMOs) in their breakfast cereals in response to a January anti-GMO campaign against them’
Why so big?
The GMO debate has not only divided consumers, but split industry too. There has been a flurry of business shifting to ‘non-GMO’ while others have stood strong on what they argue are safe products.
When the two biggest cereal companies defend themselves against anti-GMO campaigns, other companies (non-GMO or GMO users) want to know what is being said.