Kellogg: Pringles Stix
Kellogg is targeting the snack sharing sector with a ‘playful’ stick variant of its Pringles brand.
Pringles Stix come in three different flavors – Honey Butter, Pizza and Cheese – and are available in multipacks with single serve pouches.
“Snacking isn’t just about satisfying your appetite for something crispy and crunchy. Pringles Stix are as fun to play with as they are to eat, so share them with your friends, bring them to a party, and don’t be afraid to play with your food,” said Teresa Lindsey-Houston, Pringles Marketing Director.