Consumer Convenience - Poli Paté (AMPAC)
The three-sided chicken sausage Poli Paté sealed pouch, which is manufactured by AMPAC’s Swiss division ELAG Verpackungen, incorporates a re-closable spout for easy content delivery - a concept that swayed the judges.
The three-layer aluminium laminate specification has also been upgraded to a polypropylene alternative, which enables the product to be retorted – extending the previous shelf life of 60 days to approximately 12 months.
“Both the shape and the high quality print finish are appealing to users, but the key factor for us was its convenience and ease of delivery. For a meat paste product, which would not normally be offered in this format, we felt the concept opened up new potentialities for ‘on-the-go’ consumers, as well as extending the products shelf-life,” said Devine.
