Insight Distribution Software claims that its InsightXcelerate RouteCenter and Playbook products offer a robust, fully-integrated software system to overhaul a company's existing operations, while also allowing further adaptability to meet future challenges. Peter Guilfoyle, group vice president for marketing, told FoodProducitonDaily.com that he believes manufacturers in food industry looking for a distribution service have previously had to settle between either systems based on strong industry knowledge and older technology or vice-versa. "Insight Distribution Software is the first to deliver on [these two propositions,] deep industry knowledge and expertise with a software solution build on modern platforms with leading development tools," he stated. "They are products that work in today's competitive distributor environment with the ability (because of the new architecture) to adapt to future market demands." The products The company says that the RouteCenter ptoduct has been redesigned to better adapt to dealing with a wide portfolio of products, customers and prices by managing, dispatching, load processing and settling product orders. In addition, the Playbook element of the system uses real-time compiling of sales and customers' account details to assist in building up a number of sales strategies. The system can also let an operator set and track sales objectives, according to the manufacturer. Training The programs, which are available outside of Insight Distribution's domestic US operations, come with additional training for manufacturers looking to set up the system. "An initial classroom training takes new customers through product set-up, optimizing the solution for their workflows," Guilfoyle said. "That's followed by an onsite training by the installer and learning consultant to ensure the customer is up and running effectively and efficiently." Insight Distribution Software claims that extra training either onsite or online can be bought form the company. Compatibility The manufacturer says that it has developed both the RouteCenter and Playbook technologies, which use Microsoft Internet Browser technology, to integrate with each other as well as other programs. According to Guilfoyle, in the case where third party products are used within the system, such as UPS Logistics, their integration is also based on similar technologies to ensure more streamlined compatibility. However, the company conceded that manufacturer hardware systems still had to comply with the product's minimum standards.