The company announced today that it would serve as a founding reporter to the registry, which is a non-profit organisation that records and publishes greenhouse gas emissions of various companies to the public for scrutiny. Packagers are increasingly coming under pressure from a variety of bodies including government, NGOs and consumers to find green solutions to their operations from material sourcing to production and distribution networks. Alcoa says that as a leading supplier of aluminium to the packaging industry that it has committed to voluntarily measure, independently verify and publicly report its industrial gas emissions as required by the Climate Change Registry. Founding reporter status is awarded by the registry to companies that sign up to the scheme before May 2008, as an incentive for early membership. Gina McCarthy, chair of the climate registry said Alcoa's decision to sign up to the registry sent a message out to packagers and fellow suppliers alike of the importance of being open about the environmental impact of their operations. "Alcoa has demonstrated exemplary environmental leadership by stepping forward to support the registry in its preliminary stages," she stated. Alcoa claims that signing on to the registry continues a long-standing company-wide commitment to environmental sustainability that it has undertaken in recent years. This focus has included a proposed reduction in greenhouse gas output to levels 25 per cent below 1990 levels by 2010. The company claims that it had already met this commitment in 2003, though still continues to cut emissions from its operations. Alcoa added that it was also a founding member of the US Climate Action Partnership, which calls for legislation in the country to reduce greenhouse gas emissions. The company claims that it has also signed up to similar partnerships in key markets like Australia and Brazil.