Some of the biggest names in the bakery and snacks industries – including Mondelez, Quinn, ADM, PepsiCo, General Mills and Wildfarmed – have signed up to promote the importance of better-for-you farming processes. But there’s so much more to be achieved.
The regenerative agriculture pioneers have collaborated with 20 bakeries across the UK for a nationwide tour throughout March to give away baked treats made with Wildfarmed flour and to introduce consumers to the better-for-the planet farming processes.